Lead Horse Blog

A blog for all things digital marketing

Many moons ago, Google indicated that any website’s security would become a ranking signal for…

*Note: This is a high-level overview, NOT a detailed insight into the implications of the…

Since Google’s April 2015 announcement that mobile-friendliness would play into SEO rankings (aka, “Mobilegeddon”),  mobile…

Search Engine Land recently confirmed with Google that there was, in fact, a “broad core…

Facebook is a controversial topic lately. Since the algorithm update that prioritized posts from friends…

Real estate agents need to have strategic marketing ideas and strategies in order to succeed….

Successful real estate agents need to excel in many areas. They are, after all, part…

The holidays are coming up on us fast, and if you’re a retailer – online,…

Lead Horse is an Atlanta PPC agency that achieves revenue growth for its clients through…

This summer, our own Lane George covered Ad Extensions, a performance-boosting contributing factor to AdRank –…